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Reinforce ideas with strong visuals

by Miki Saxon

Those of you who are regular readers of my blog, or read/listen to any business or life guru, know that communications are at the heart of any kind of success. The ability to express an idea in a truly memorable manner can solve a long standing problem. Here is one example, I hope it provokes both laughter and thought this Friday…

Last year, according to a radio report, a middle school in Oregon was faced with a unique problem. A number of girls were beginning to use lipstick and would put it on in the bathroom. That was fine, but after they put on their lipstick, they would press their lips to the mirror leaving dozens of little lip prints.

Warnings and posted notes didn’t help. Finally the principal decided that something had to be done. She called all the girls to the bathroom and met them there with the maintenance man. She explained that all these lip prints were causing a major problem for the custodian who had clean the mirrors every night.

To demonstrate how difficult it was to clean the mirrors, she asked the maintenance guy to clean one of the mirrors. He took out a long-handled squeegee, dipped it into the toilet and then cleaned the mirror.

Since then there have been no lip prints on the mirror.

The ability to get one’s point across can be found at all levels of an organization!

Have a great weekend!

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