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If The Shoe Fits: Nasty Girl’s Sophia Amoruso

by Miki Saxon

A Friday series exploring Startups and the people who make them go. Read all If the Shoe Fits posts here

5726760809_bf0bf0f558_mThis post is dedicated to all the under-30 founders with the unshakable belief that they have the organizational chops to lead their company through every growth level, unlike Larry Page, Mark Zukerberg and Nasty Girl founder Sophia Amoruso,

A few days ago Amoruso told her 255 employees that she was stepping down from her CEO role to focus on creative and brand marketing and President Sheree Waterson assuming the CEO role and focus on operations.

Amoruso founded Nasty Girl in 2006 and built it to its current $100+M, but believes it needs different skills to reach the next level.

“What got you here can’t get you there.”

According to investor Index Ventures’ Danny Rimer it definitely was Amoruso’s idea.

“It shows a level of maturity that she knows what she can do well and what others can do better than her.”

Amoruso is confident enough to act on that knowledge.

True leaders know when to step aside and focus on what they do best.

Image credit: HikingArtist

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