Rube Goldberg Communications
by Miki SaxonAre you familiar with Rube Goldberg? He gained fame as a cartoonist and inventor of complicated machines that performed simple actions.
Kinetic artist Joseph Herscher provides a modern-day example of a Rube Goldberg machine.
The hallmark of Rube Goldberg communications is using a complicated, convoluted sentence when a simple one would provide the same information.
It’s using five-syllable words where two syllables mean the same thing—juxtaposition instead of nearness.
It’s confusing instead of clarifying.
It’s annoying and demotivating.
Are you a Rube Goldberg communicator?
YouTube image credit: allonewordplease
Your comments-priceless
Don’t miss a post! Subscribe via RSS or EMAIL
Subscribe to MAPping Company Success 