By any measure Mark Benioff runs a successful, highly profitable company.
Moreover, he runs one of the most socially responsible companies in the world.
This BI interview with Benioff captures in a short read how Salesforce is a perfect example of a founder who incorporated his values into his company.
His socially conscious approach began when he launched Salesforce as a startup; long before it was profitable.
I view that as a critical part of my business. That’s why when I started Salesforce, on day 1, we put 1% of our equity, 1% of our product, and 1% of our time into Salesforce.org.
Where other CEOs talk, wring their hands and use media time to bemoan the problems, Benioff fixes them.
Gender pay disparity is a good example.
When he saw proof that women were being paid less he made changes to eliminate the disparity and did it without whining or handwringing.
Two women, one our head of HR and one who ran our women’s group said, “Hey, we’re paying women less than men at Salesforce.” I didn’t believe it at the time, when we actually looked at the information we were actually paying women $3 million less than we were paying men for the same amount of work, and so we made an adjustment to how we pay women.
When asked how other companies handle the issue he furnished not only the how, but also the why it doesn’t happen.
Every company has an HR system, every company knows their salaries, that’s obviously how they pay people, and all a CEO has to do is push a button and look at, “Do I pay women the same as men?” Most CEOs are afraid to push that button.
Within moments of meeting you, people decide all sorts of things about you, from status to intelligence to conscientiousness. Career experts say it takes just three seconds for someone to determine whether they like you and want to do business with you.
“You have to look like America looks, and right now the tech space doesn’t look like America.” It’s not just about finding businesses that target minorities or underserved communities, but realizing that the demographic shift also means a shift in power.
And here’s the solution: The old lady of course! After helping the old lady into the car, you can give your keys to your friend, and wait with your perfect partner for the bus. –from Lateral Puzzles via the CBI Blog (more on CBI next Thursday)
This post is for all the fact-loving, data-crunching guys who keep claiming that tech is a merit-based ecosystem where anyone with a good idea who is willing to bust their tail 80 hours a week will succeed.
Friday series exploring Startups and the people who make them go. Read allIf the Shoe Fits posts here
Yesterday I shared my experiences and the enormous value I found at the AA-ISP conference.
AA-ISP is an international association dedicated exclusively to advancing the profession of Inside Sales. The association engages in research studies, organizational benchmarking and leadership round tables to better understand and analyze the trends, challenges, and key components of the growth and development of the Inside Sales industry.
One of the most interesting occurrences at the AA-ISP conference was an encounter I had in the Exhibitor’s Area.
I was walking along and checking out the different booths during a coffee break and came up on a booth with two middle-aged (like me) women who started to tell me of the advantages of hiring women.
How ridiculous, I thought. Why are they wasting my time with this? Isn’t it obvious that women who have reached a certain level in an organization are generally significantly better at what they do than men in the same position. Why?
Because we live in a chauvinist society that systematically discriminates against women (and minorities), and so to reach the same perk they have to display a level of competence that is clearly stronger than other candidate’s to get the same position. On top of that, they are often underpaid for the same level of work.
My two fellow middle agers were Lori Richardson and Deb Calvert, two female sales pros who lead their own businesses and are working to provide more women with opportunities within sales and sales leadership. Not only were they women, but also wonderful people.
Lori Richardson moderated a panel discussion on “The ROI for More Women in Sales”. On the panel were:
Marilyn Nagel, Co-founder & Chief Mission Officer, NQuotient
Jeanette Nyden, Negotiator, Sound Partnership Strategies Inc.
Bridget Gleason, VP Corporate Sales, SumoLogic
Leslie Gay, Director of World Wide Programs at Hewlett Packard Enterprise
It was a tremendous panel on the efficacy and benefits of hiring women. This came across based on the comments, but also on the charisma and competence that exuded from these women – I was thoroughly impressed.
My only selfish concern is that by them leveling the playing field it removes one of the few strategic advantages I have as an underfunded startup CEO — our team is almost 50% women and we are a mostly engineering driven software company.
I’m joking, of course, but it is astounding to me that people don’t hire the best, regardless of who they are.
Lori ascribed this to the fact that people hire people who are like themselves, but if gender and race are more determinative than competence and attitude, this says a lot about the superficial nature of most hiring managers. And it explains why most organizations are so average.
I hope that these women are successful and I have resolved to continue what I’ve always done – evaluate people on deeper criteria than the superficial ones of race and gender. I want to work with the best; this is the only way to be truly successful.
Before you scoff, think back to the last time you went produce shopping. How willing were you to buy something lumpy, bumpy or funny-looking?
Every year some six billion pounds of United States perfectly good fruits and vegetables go largely unharvested or unsold, for aesthetic reasons. These outcasts are being called “Ugly Produce” or “imperfect produce” by the media – or produce that is deformed, wonky, crooked, or long-necked.
Bias is probably one of the most inclusive human reactions.
Think about the general reaction to a hairless cat or dog.
Research has even shown that unattractive babies aren’t held and cuddled as often as attractive ones.
No question that bias runs deep.
But just like the wasted food is the wasted talent.
It’s amazing to me, but looking back over nearly a decade of writing I find posts that still impress, with information that is as useful now as when it was written. Golden Oldies is a collection of what I consider some of the best posts during that time.
Seniors are already a giant market and growing every day, but the solutions are being done most often by twenty/thirty/forty-somethings who have no real idea what seniors face. Don’t believe me? Try this. Lightly smear your glasses (or sunglasses) with Vaseline and wear them for a few hours. You’ll end up with a much better understanding of the world in which your parents/grandparents see. Or you can do as Ideo did. Read other Golden Oldies here.
How would you respond to the following?
Would you hire a woman?
Would you hire an old woman?
A really old woman?
Could such a woman contribute significantly to a project?
The company recently hired Barbara Beskind and both she and IDEO consider her 90 years a major advantage.
She applied after seeing an interview with IDEO founder David Kelley, who talked about the importance of a truly diverse design team and hires accordingly.
The aging Boomer market has companies salivating and hundreds are developing products for them.
The problem, of course, is that younger designers have no idea what difficulties older people face; not the obvious ones, but those that are more subtle.
For example, IDEO is working with a Japanese company on glasses to replace bifocals. With a simple hand gesture, the glasses will turn from the farsighted prescription to the nearsighted one. Initially, the designers wanted to put small changeable batteries in the new glasses. Beskind pointed out to them that old fingers are not that nimble.
“It really caused the design team to reflect.” They realized they could design the glasses in a way that avoided the battery problem.
It’s the little things that make or break products and the knowledge of the little things comes mostly from having been there/done that.
Assuming you follow the tech news in one way or another you know that 2015 hasn’t been a kind year to women in tech.
Although it didn’t start this year, trolling, bullying, trashing, violence and death threats have become almost everyday occurrences.
As with most haters, they manage to ignore or deny the positive, such as Ada Lovelace, a Countess who wrote the first-ever computer algorithm and dreamed up the idea of artificial intelligence.
So in the spirit of positivity and hope for improvement in 2016, I thought I would share the story of Katherine Johnson, who calculated the trajectory of Alan Shepherd’s 1961 trip into space, which was America’s first, as published by NASA, where she worked for many years.
I wonder how many techies could do something similar today without using a computer or other current tech.
Katherine Johnson was 90 on Tuesday, an apt date because it also was National Equality Day.
Not that she ever thought she wasn’t equal.
“I didn’t have time for that,” said Johnson in her Hampton home. “My dad taught us ‘you are as good as anybody in this town, but you’re no better.’ I don’t have a feeling of inferiority. Never had. I’m as good as anybody, but no better.”
But probably a lot smarter. She was a “computer” at Langley Research Center “when the computer wore a skirt,” said Johnson. More important, she was living out her life’s goal, though, when it became her goal, she wasn’t sure what it involved.
Johnson was born in White Sulfur Springs, W.Va., where school for African-Americans stopped at eighth grade. Her father, Joshua, was a farmer who drove his family 120 miles to Institute, W. Va., where education continued through high school and then at West Virginia State College. He would get wife Joylette a job as a domestic and leave the family there to be educated while he went back to White Sulfur Springs to make a living.
Katherine skipped though grades to graduate from high school at 14, from college at 18, and her skills at mathematics drew the attention of a young professor, W.W. Schiefflin Claytor.
“He said, ‘You’d make a good research mathematician and I’m going to see that you’re prepared,’ ” she recalled.
“I said, ‘Where will I get a job?’
“And he said, ‘That will be your problem.’
“And I said, ‘What do they do?’
“And he said, ‘You’ll find out.’
“In the back of my mind, I wanted to be a research mathematician.”
It didn’t involve teaching, though she did it for a while, starting at $65 a month. While on vacation from a $100-a-month teaching job in 1952, she was in Newport News. “I heard that Langley was looking for black women computers,” she said.
She was put into a pool, from which she emerged within two weeks to join engineers who, five years later, would become involved in something new called the “Space Task Force.”
That was 1958, when the National Advisory Committee on Aeronautics became the National Aeronautics and Space Administration.
She did the math.
“We wrote our own textbook, because there was no other text about space,” she says. “We just started from what we knew. We had to go back to geometry and figure all of this stuff out. Inasmuch as I was in at the beginning, I was one of those lucky people.”
That luck came in large part because she was no stranger to geometry. It was only natural that she calculate the trajectory of Alan Shepherd’s 1961 trip into space, America’s first.
“The early trajectory was a parabola, and it was easy to predict where it would be at any point,” Johnson says. “Early on, when they said they wanted the capsule to come down at a certain place, they were trying to compute when it should start. I said, ‘Let me do it.
You tell me when you want it and where you want it to land, and I’ll do it backwards and tell you when to take off.’ That was my forte.”
More flights became more complicated, with more variables involving place and rotation of Earth and the moon for orbiting. By the time John Glenn was to go up to orbit the Earth, NASA had gone to computers.
“You could do much more, much faster on computer,” Johnson says. “But when they went to computers, they called over and said, ‘tell her to check and see if the computer trajectory they had calculated was correct.’ So I checked it and it was correct.”
So the “computer” began using a computer. And in 1969, while at a sorority meeting in the Pocono Mountains, she gathered with others around a small television set to see Neil Armstrong land on the moon and take the first step by a human there. There was some marveling, but not much.
“It all seemed routine to people by then,” Johnson said.
But there was an extremely nervous “computer.”
“I had done the calculations and knew they were correct,” said Johnson. “But just like driving (to Hampton in traffic) from Williamsburg this morning, anything could happen. I didn’t want anything to happen and it didn’t.”
Her work at Langley spanned from 1953 to 1986. She is still involved in math, tutoring youngsters, and she remembers where NASA’s space program was, even as she watches where it is now on television.
“I found what I was looking for at Langley,” she says. “This was what a research mathematician did. I went to work every day for 33 years happy. Never did I get up and say I don’t want to go to work.”
Johnson also spends time talking with children, making sure that they know of the opportunities that can be had through mathematics and science. She laughs when she talks of being interviewed long distance by a fourth-grade class in Florida.
“Each of them had their questions, and one asked, ‘are you still living?'” Johnson says. “They see your picture in a textbook and think you’re supposed to be dead.”
Far from it. Instead, she’s celebrating yet another birthday on Women’s Equality Day, without admitting that there was a time when she didn’t feel equal.
I thought a lot about what I wanted to say today, but realized I’d already said it more than once.
And I didn’t feel like spending my energy on a rant that would most likely just be preaching to the choir and, if not, wouldn’t change anyone’s mind.
So this will be short, direct and honest and I’ll let you fill in the blanks.
First up, a comment from Michael Moritz, the chairman of Sequoia Capital and one of the most successful investors in Silicon Valley history, on why there are no women VCs at Sequoia.
“We look very hard. What we’re not prepared to do is to lower our standards. But if there are fabulously bright, driven women who are really interested in technology, very hungry to succeed, and can meet our performance standards, we’d hire them all day and night.”
Lots of backlash on social media, so all I’ll add is what a crock.
Hard to believe that anybody with half a brain or awareness would say something so stupid — not to mention that it’s a blatant lie.
The “not prepared to lower our standards” has been the reason to exclude women, people of color, Jews and whomever else is out-of-favor at the time.
Makes you wonder why a guy who makes his money looking at the future can’t at least come up with a modern reason for the bias.