It’s amazing to me, but looking back at more than a decade of writing I find posts that still impress, with information that is as useful now as when it was written.

Golden Oldies is a collection of what I consider some of the best posts during that time.

In case you didn’t know, today is the start of Customer Service Week, focusing on “the importance of great customer experiences to the success of the organization and reinforce a customer-focused culture.” “Customer” typically refers to the people who buy your product, but they aren’t your only customers, especially if you’re a manager. That’s why today’s Golden Oldies includes two posts, with several links to additional, valuable information on the subject of customers and how to keep them. One new link seems worth including; it explains why, unlike other fields, the constant practice involved in active customer service can seriously reduce empathy — an absolute requirement of great customer service.

Read other Golden Oldies here.

Who is Your Customer?

Customer service is a major topic these days (more on that tomorrow); as is employee retention, but do they really have anything in common?

Absolutely.

Every manager, from team leader to CEO, is also a customer service manager, because your people are your customers.

That’s right, customers.

More accurately, that makes you an ESM—employee service manager.

Why do you service your people? To

• help them achieve their full potential;
• assure high productivity;
• lower turnover; and
• create an environment that’s a talent magnet.

How do you service your people? By

• cultivating the kind of MAP (mindset, attitude, philosophy™) that truly values people and understands how important it is to manifest that;
• offering high-grade professional challenges to all your people and making sure that they have the resources and all the information necessary to achieve success;
• fostering fairness so that people know they are evaluated on their merits and favoritism plays no part; and
• always walking your talk and living up to your commitments.

What’s in it for you?

• Better reviews, promotions and raises;
• increased professional development;
• less turnover and easier staffing; and
• what goes around comes around—everything that you give your people will come back to you ten-fold!

Flickr image credit: Angela Archer

Employee Retention: Not Rocket Science

Yesterday we looked at how a new IBM analytics tool that analyzes tweets found that customer loyalty was severely impacted by employee turnover.

A decade ago research by Frederick Reichheld found that a 5% improvement in employee retention translated to a 25%-100% gain in earnings.

Deloitte recently released its annual survey, which seems to back up the need for improved retention.

2015 Global Human Capital Trends report, their annual comprehensive study of HR, leadership, and talent challenges, the top ten talent challenges reported for 2015 are: culture and engagement, leadership, learning and development, reinventing HR, workforce on demand, performance management, HR and people analytics, simplification of work, machines as talent, and people data everywhere.

The first three are nothing new; the terms have changed over the years, although not the meaning behind them or their ranking as top concerns.

In a major employee retention push, companies are turning to algorithms and analytics to mine a raft of data, identify which employees are most likely to leave and then try to change their minds.

But some things never seem to change and until they do companies won’t make much headway.

At Credit Suisse, managers’ performance and team size turn out to be surprisingly powerful influences (emphasis added –ed.), with a spike in attrition among employees working on large teams with low-rated managers.

With decades of research saying the same thing, it makes one wonder why the finding was “surprising.”

In fact, nothing will change until companies, bosses and the media stop being surprised every time a survey shows that talent acquisition and retention is most influenced by

• the culture in which they work;
• the bosses for whom they work;
• the work itself; and
• the difference they can make.

Gee, maybe it really is rocket science.

Image credit: Steve Jurvetson