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Fighting Tech

Wednesday, February 19th, 2020

Maybe it takes tech to beat tech.

Or founders who plan to walk their talk even after them become successful, unlike the “don’t be evil” guys.

More entrepreneurs are pursuing social or environmental goals, said Greg Brown, a professor of finance at the Kenan Institute of Private Enterprise at the University of North Carolina.

Companies like Toms, Warby Parker and Uncommon Goods have pushed this concept into the mainstream by creating successful business models built around helping others. This trend has led to the rise of B Corporations, a certification for companies that meet high standards of social responsibility. The program started in 2007, and now more than 2,500 companies have been certified in more than 50 countries.

Including Afghanistan.

Not all these startups make it and many are choosing to do it sans investors who often start pushing for growth and revenue, social mission be dammed.

And they are slowly succeeding.

Companies like Moka are a reflection of how consumers think as well, Professor Brown said. As people’s wealth increases, they think more about quality and less about quantity. They also consider the social context of what they’re buying.

Others are developing tech to defend against tech.

The “bracelet of silence” is not the first device invented by researchers to stuff up digital assistants’ ears. In 2018, two designers created Project Alias, an appendage that can be placed over a smart speaker to deafen it. But Ms. Zheng argues that a jammer should be portable to protect people as they move through different environments, given that you don’t always know where a microphone is lurking.

These may not be the solution, assuming there is one, but this definitely isn’t.

Rather than building individual defenses, Mr. Hartzog believes, we need policymakers to pass laws that more effectively guard our privacy and give us control over our data.

You have on to consider tech’s actions in Europe to know that laws don’t stop tech.

There’s another potential positive brewing in tech — actually a disruption of sorts.

That’s the long-time coming move away from current ageist thinking.

As brilliant as young coders are, though, the industry can’t survive on technical chops alone. Last year, Harvard Business Review shared that the average age of a successful startup founder isn’t 25 or 30—it’s 45 years old.

Call it a miracle, but investors, the majority over 40, are starting to value the experience that comes with age.

Hopefully, in the long-run, the potential for success will outweigh the hang-up on age.

As a whole, entrepreneurial communities also need to do more to bring diverse groups to meet-ups, panels and speaking engagements. The importance of having more voices at the table can’t be diminished.

Let’s just hope it isn’t too long.

Image credit: Ron Mader

When Money isn’t Enough: Inc or PBC?

Friday, April 20th, 2018

I first mentioned Public-benefit company (PBC) as a viable alternative to the typical Inc corporate structure in 2015, especially for entrepreneurs with an eye on more than money.

The next year I expanded on that when Kickstarter changed its legal status to PBC.

Don’t confuse PBCs with B-corps; both are profit-making entities and both have stated values, but PBCs are legal entities and legally held to their specified values and mission.

“A value is only a value if it’s non-negotiable.” –Kickstarter co-founder Perry Chen

PBCs come in all sizes, both public and private. The variety is obvious in this list of the Top 25 PBCs globally in 2016, including

Method Products, Patagonia, Etsy, Toms, Clif Bar and now Danone.

What is Danone?

Danone is a French multinational food-products corporation based in Paris and founded 99 years ago in Barcelona, Spain. The company is listed on Euronext Paris where it is a component of the CAC 40 stock market index.

Danone is present in over 130 markets and generated sales of €21.9 billion in 2016, with more than half in emerging countries. In 2015, fresh dairy products represented 50% of the group’s total sales, early life nutrition 22%, water 21% and medical nutrition 7%.

Some wonder how/why large, public companies would even consider a legal status that doesn’t put shareholder interest first.

Emmanuel Faber, Danone Chairman & CEO , explains.

The reason I am writing is because this new major milestone is a breakthrough point for Danone on our global B Corp roadmap. With our major North American activities being certified as of today, it is now proven that it is possible to certify as a B Corp for large organizations that are committed to being change agents, for business and for the world we live in.

 

Obviously, if a company with such far flung parts can do it shoots holes in those who claim it’s not possible.

And before you claim that startups can’t spend time/resources on stuff like this, remember that Marc Benioff implemented his 1/1/1 philanthropic model when he founded Salesforce in 1999 and that certainly hasn’t slowed its growth.

These days, the definition of success involves more than just money.

Image credit: Danone via Wikipedia

Support Ocean Guardian Robot On Kickstarter

Tuesday, May 23rd, 2017

Can you spare a few Starbucks visits to help

  • save Atlantic reefs and fish;
  • assure yourself a gourmet dining treat;
  • create a new online sport;
  • all of the above?

Easy to do.

Just donate to this Kickstarter campaign by June 3.

The problem is the unchecked proliferation of lionfish in the Atlantic; they are voracious eaters, have no local predators and females can spawn 2 million eggs a year.

Colin Angle, executive chairman of iRobot, a consumer robot company that builds and designs robots, and founder Robots In Service of the Environment (RSE), a nonprofit organization set up to protect the oceans, built a machine named the Guardian specifically designed to hunt and capture lionfish.

He also wants to turn lionfish hunting into an online sport.

“With advances in wireless technology, we can actually have an app where people pay to go hunt lionfish and capture the fish by remotely operating the robot,” he said, adding that, if robots can catch lionfish, a new market in which chefs can turn an environmental hazard into gourmet cuisine might emerge.

I’m not a gamer, but I’d play this one frequently!

So click to donate; think what a difference donating just the value of a week’s worth of Starbucks visits — or more — will make.

Video via BI

Entrepreneurs: Maximizing Profit Isn’t Everything

Thursday, September 24th, 2015

https://www.flickr.com/photos/opensourceway/5161094177/

That said, here are some stories that drive the point home.

A beautiful 23-foot air purification tower developed by a partnership of three Dutch companies that’s not for sale to the highest bidders.

“We’ve gotten a lot of requests from property developers who want to place it in a few filthy rich neighborhoods of course, and I tend to say no to these right now,” he says. “I think that it should be in a public space.”

Marco Arment built an ad-blocking app that blazed to the top of Apple’s App Store, but he pulled it almost immediately.

But he said that building such a successful ad-blocking app “just doesn’t feel good.”
“Ad blockers come with an important asterisk: While they do benefit a ton of people in major ways, they also hurt some, including many who don’t deserve the hit,” Arment wrote on his personal blog Friday.

Finally, Kickstarters founders, with the full support of their board, reincorporated the company as a B Corp, i.e., a public benefit corporation.

“We don’t ever want to sell or go public,” said Mr. Strickler, Kickstarter’s chief executive. “That would push the company to make choices that we don’t think are in the best interest of the company.”

Still for profit, but focused on something more.

Other companies, including the e-commerce site Etsy, Warby Parker, Brazilian cosmetics maker Natura, Plum Organics and Method are B Corps — and Unilever is considering changing.

Doing good by good by doing well, as Sir Richard is so fond of saying.

Flickr image credit: opensource.com

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