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Golden Oldies: Ducks in a Row: Cultural Change by Edict

by Miki Saxon

It’s amazing to me, but looking back over more than a decade of writing I find posts that still impress, with information that is as useful now as when it was written.

Golden Oldies are a collection of what I consider some of the best posts during that time.

Everybody pretty much agrees that the culture of tech companies need to change. (The focus used to be on Wall Street. It never changed, but the focus did and tech is the new, very visible poster boy of bad culture.) It’s also agreed that changing a company’s culture isn’t simple — and it certainly isn’t done by proclamation.

Read other Golden Oldies here.

http://www.flickr.com/photos/78428166@N00/7395002760/I’ve written many times about the importance of breaking down both horizontal and vertical silos (for more click the silo tag), but I don’t believe it can be done with an edict—even if that edict comes from Steve Ballmer.

This is especially true at a company like Microsoft, where the silos were intentionally built decades ago as part of the corporate structure.

Vertical silos, by nature, create, at the least, rivalry, but, more often, an “us against them” mentality within each silo.

For thousands of Microsofties, that’s the only cultural world they have known; many of them grew up in it, both in terms of years and promotions.

Changing culture is recognized as the most difficult organizational change any company, no matter the size, can undertake.

And one of the greatest error’s a CEO makes is thinking that all he needs on board is his senior staff the rest of people will fall in line.

For most companies, let alone one the size of Microsoft, terminating managers and workers that don’t fall in line isn’t even an option, since there is no way to replace them.

Yet having large numbers of your workforce on different cultural pages is a recipe for disaster.

The results of Ballmer’s changes will unfold over the next couple of years—in spite of Wall Street’s quarterly focus.

Changing culture is tremendously difficult; Charlie Brown didn’t pull it off at AT&T; Lou Gerstner said it was the most difficult part of turning around IBM.

Do you think Ballmer will succeed?

Image credit: Tobyotter

Editorial note: The answer was ‘no’ and Ballmer left Microsoft 6 months later.

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