There’s a standard response to why there aren’t more women CEOs: a lack of talent in the pipeline.
This is the same excuse used to explain the lack of women/minorities in tech or any profession, for that matter.
Typically, the response comes from white guys — mostly those from middle, upper-middle, and privileged backgrounds.
“For years I thought it was a pipeline question,” said Julie Daum, who has led efforts to recruit women for corporate boards at Spencer Stuart. “But it’s not — I’ve been watching the pipeline for 25 years. There is real bias, and without the ability to shine a light on it and really measure it, I don’t think anything’s going to change.”
Conscious, intentional bias is bad enough, but girls also have to contend with an unconsciously biased society and a dearth of powerful role models.
Women rarely consider themselves experts, unlike men, who will claim expertise on any subject, no matter how ridiculous.
A presenter asked a group of men and women whether anyone had expertise in breast-feeding. A man raised his hand. He had watched his wife for three months. The women in the crowd, mothers among them, didn’t come forward as experts.
Ellen Kullman, the former chief executive of DuPont sums up a large piece of the problem.
“We are never taught to fight for ourselves.”
Back in 2015, the brand Always showed an ad during Super Bowl that focused on what a putdown the phrase “like a girl” actually is.
A young boy’s response when asked if “like a girl” insulted his sister is telling.
“No, I mean yeah… insulted girls, but not my sister.”
What does the phrase sound like to a young girl?
“It sounds like you’re trying to humiliate someone.”
The UK’s advertising industry regulator has announced that portrayals of little girls aspiring to be, say, a ballerina while boys hope to be, for instance, a scientist or doctor will be banned from the country’s ads. Many of these air during kids’ programs and target teens through social media.
And if you think this example is extreme it is actually drawn from this Aptamil baby formula ad.
Can bias actually be addressed beyond training and conversation?
Join me tomorrow for a look at how a corporate sexist poster child became a lodestar for gender equity.
Image credit: Bill Jacobus