If the Shoe Fits: the Manipulation Matrix
by Miki SaxonA Friday series exploring Startups and the people who make them go. Read all If the Shoe Fits posts here
Nir Eyal is a guy who has been there and done that when it comes to entrepreneurial efforts.
What caught my eye first were his thoughts on manipulation (similar to my own), but what really grabbed me was his view on its morality, especially the morality of creating addictive products.
Eyal provides a “Manipulation Matrix” that requires you to respond to just two questions.
“Will I use the product myself?” and second, “Will the product help users materially improve their lives?”
Whether you’ve started a company, work for a startup or are thinking about doing either, answer the questions, find yourself on the Matrix and then read Eyal’s descriptions of each one.
And if you run or work for an already going concern or even a large corporation the questions are still worth answering.
It’s always useful to know if your work and moral code match.
If not, you may want to change one of them.
Option Sanity™ was designed for Facilitators.
Come visit Option Sanity for an easy-to-understand, simple-to-implement stock allocation system. It’s so easy a CEO can do it.
Warning.
Do not attempt to use Option Sanity™ without a strong commitment to business planning, financial controls, honesty, ethics, and “doing the right thing.”
Use only as directed.
Users of Option Sanity may experience sudden increases in team cohesion and worker satisfaction. In cases where team productivity, retention and company success is greater than typical, expect media interest and invitations as keynote speaker.
Flickr image credit: HikingArtist and NirAndFar
