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If the Shoe Fits: Fairness

by Miki Saxon

A Friday series exploring Startups and the people who make them go. Read all If the Shoe Fits posts here

3829103264_9cb64b9c62_mI hear a lot from founders about the importance of fairness.

But when it comes down to unfair actions, mostly what I hear are all the reasons that “this is different,” AKA, rationalizations.

There are very few attitudes that qualify as universal truths, but this is one of them, so if you truly want to build a winning company, make this your mantra:

There is never an acceptable reason to treat anyone (employees, customers, investors) unfairly.

How do you know when you’re being unfair?

You know, whether you admit it to another living being or not, deep down you know when you are being unfair.

You can ignore your actions and the comments they incite; practice extreme awareness avoidance regarding your reasons, rationalize them as necessary, but you know.

The solution is simply to stop; no app, fancy action list, books to read, or research to do.

You know when you do it, so you’ll know when you stop.

Option Sanity™ ensures fairness

Come visit Option Sanity for an easy-to-understand, simple-to-implement stock process.  It’s so easy a CEO can do it.

Warning.
Do not attempt to use Option Sanity™ without a strong commitment to business planning, financial controls, honesty, ethics, and “doing the right thing.” Use only as directed.
Users of Option Sanity may experience sudden increases in team cohesion and worker satisfaction. In cases where team productivity, retention and company success is greater than typical, expect media interest and invitations as keynote speaker.

Image credit: Kevin Spencer

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