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PBS’ Nightly Business Report

by Miki Saxon

My apologies for the short time lead, but I only received this yesterday.

You have an invitation from PBS’ Nightly Business Report to participate in creating their list of 30 Most Important Innovations from Last 30 Years

Here’s all the who/what/where/when info, all you have to do it go for it!

Media Alert: PBS’ Nightly Business Report

30 Most Important Innovations from Last 30 Years

In 1979, the first spreadsheet software was introduced, Sony rolled out the Walkman, ESPN began broadcasting sporting events to cable TV companies, and on public television, Nightly Business Report made its debut.  To celebrate their three decades on the air, PBS’ Nightly Business Report has teamed up with Knowledge@Wharton, the online research and business analysis journal of the Wharton School of the University of Pennsylvania, to select the 30 most important innovations from the last 30 years.

The full list will be announced on Nightly Business Report, in a special half hour program, next Monday, February 16, 2009.

The criteria upon which the innovations were judged:

1.  Did it have a direct and/or material effect on quality of life?

2.  Did it address a compelling need?  Did it solve a compelling problem?

3.  Was it a fresh, new breakthrough?   Was there a “WOW” factor?

4.  Did it change the way business is conducted?

5.  Did it increase the efficiency of how resources are used?

6.  Did it spark an ongoing stream of new innovations on top of the original innovation?

7.  Did it lead to the creation of a vast, new industry?

For more information, or to speak with a Nightly Business Report representative, please contact Mark Ballard at 212-255-8455 or mark@rosengrouppr.com.

Image credit: flickr

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