Well, you have to admire the creativity in the word play. I wonder if it somehow reflects the playful nature of the proprietors as well. Something about it makes me want to make them my regular dry cleaners. I’m sure Jay Leno or Conan O’Brien would have a field day with this.
Julie, That’s interesting. I just assumed they didn’t realize what they wrote, possibly because they aren’t native speakers or just didn’t think about it. Hmm, I guess they’re either laughing hysterically at the reactions or blushing to beat the band. BTW, I thought of a lot of great titles, but I thought I’d better keep my normal irreverence in check:)